Tinsdills Solicitors have won the coveted ‘Best Digital Marketing Campaign’ Award at the East Cheshire Chamber Business Awards which were held on Friday 23rd March 2018 at Cranage Hall.
The Best Digital Marketing Campaign Award is highly sort after with a score of sector experts in the running to win. The Award winners are decided by a panel of judges, drawn from a diverse number of organisations across the region. The judges were impressed with Tinsdills’ innovation and forward thinking strategy in an uncertain Personal Injury market.
Tim Cogan, Managing Director and Head of our Personal Injury Department said, ‘Winning this award highlights Tinsdills’ ability to innovate and adapt to ever demanding and competitive markets. In the light of proposed government changes we needed to take control of how we sourced our personal injury work rather than relying on others to do it for us. We saw an opportunity to get ahead of the competition and we took it.’
In 2016, Tinsdills Solicitors cut ties with a third party who referred Personal Injury work to them. Believing that in developing their own Marketing Strategy, to bring in targeted enquiries would not only improve the area of Personal Injury work coming into the Company (focusing on the local area) they could also improve the Company’s prominence as a leading Personal Injury Solicitors firm in Staffordshire and Cheshire.
Rebecca Gwynn, Marketing Manager said, ‘This award demonstrates the way that our firm has diversified and modernised to keep up with the evolving markets. In this fast paced digital era, along with new GDPR legislation approaching imminently, there was no better time to take control of our own marketing strategy and not only market specifically for the Personal Injury sector but also to promote Tinsdills as a Brand regionally as well.’